Meet Samantha Reid – Business Development Manager at VMR Travel

Introducing Samantha Reid – VMR Travel’s New Business Development Manager.

At VMR Travel, building strong, lasting relationships with our clients is at the heart of everything we do. As we continue to expand our support for organisations seeking reliable, strategic business travel solutions, we are delighted to welcome Samantha Reid as our new Business Development Manager.

A Strong Start in a Key Role

Although Samantha has only recently joined the team, she has already made a confident and positive impact. Her natural ability to engage with prospective clients—combined with a clear, articulate understanding of VMR Travel’s full service offering—has set the tone for the collaborative partnerships we strive to build.

Samantha’s approach is rooted in understanding. From the very first conversation, she focuses on learning each organisation’s travel needs, ensuring expectations are aligned and that every partnership begins with clarity and purpose. She places particular value on meeting clients face-to-face, believing that in-person conversations create the strongest foundations for long-term success. Whether discussing cost efficiencies, travel policy improvements, or streamlined booking processes, Samantha is always ready to explore how VMR Travel can support more effective business travel.

Experience That Makes a Difference

Samantha brings with her a broad and versatile background across the travel and financial services sectors. Her career has spanned:

1. Foreign currency services
2. Leisure travel
3. Business travel consultancy
4. Corporate travel sales

This diverse experience gives her a well-rounded understanding of the travel landscape and the priorities that matter most to organisations. It also enables her to offer informed, practical recommendations that reflect both industry insight and real-world client needs.

A Personal Touch

Outside of work, Samantha is dedicated to creating meaningful experiences with her children. Family time is a priority for her, and she enjoys planning memorable moments throughout the year—something that naturally complements her passion for the travel industry.

Looking Ahead

We are thrilled to have Samantha on board and confident that her expertise, energy, and relationship-focused approach will bring valuable opportunities to both VMR Travel and the clients we support.

If you would like to arrange a conversation with Samantha or learn more about how VMR Travel can enhance your organisation’s business travel strategy, we welcome you to get in touch at your convenience.

Posted on 25 March 2026 by VMR Travel